Humanize edits your session recordings into supercuts: short, seamless video reels built around a single idea. Instead of forwarding raw clips, you share a 60-second reel of five participants making the same point in their own words.
Why it matters
A 30-second clip of a customer explaining their frustration is worth more than a page of analysis. Supercuts go one further: they stack that evidence, so stakeholders watch a pattern instead of an anecdote — in a Slack thread, a deck, or a product brief.
What’s in it
Three kinds of reel, all generated automatically when analysis runs:
- Study trailer — an overview reel for the whole study
- Theme supercuts — one per theme, participants expressing that pattern in their own words
- Moment supercuts — one per discussion topic, showing how that part of the conversation went
Speakers are labeled by sex and age (e.g., “Female, 28”), so viewers get context without exposing names. Each reel carries an emotion badge and, in the player, an emotion strip synced to playback.
You’ll find them in the Clips tab, embedded under the key findings they support in the Summary, and inside each moment’s section of the Deep Dive.
Ask for a clip
The automatic reels won’t always contain the exact moment you’re after. In the Clips tab, describe the clip you want in plain language — “the woman who said she’d switched back to the old version”, “anyone talking about price while looking annoyed” — and Humanize searches the sessions and cuts it for you.
If nothing in the study matches, it tells you rather than cutting something approximate. Rephrase and try again.
Describe what was said or done, not the emotion you expect to find. “Someone explaining why they abandoned the cart” finds the moment; “a frustrated clip” usually doesn’t.
Cross-talk clips
Group sessions produce moments no interview can: participants reacting to each other. Humanize detects these and surfaces them as cross-talk clips, tagged by the dynamic they capture — peer validation, debate, building on an idea, or shared experience. They’re kept out of supercuts so each reel stays on-message, but they’re often the most persuasive footage in the study.
Sharing
Click Share on any clip to get a public link that works for 24 hours — long enough for a Slack thread or email, short enough that your research footage isn’t floating around indefinitely. Generate a fresh link anytime after it expires.